On March 17, 2018, DRIVING FORCE staff donned their finest “70s wear” to celebrate the company’s 40th anniversary. Numbering over 500 at that point, the DRIVING FORCE family had grown from a seed sown in true entrepreneurial fashion – starting with one person, a phone and a couple of vehicles in a rented office overtop a rural Alberta service station.
Just as it has always offered vehicle rentals, sales and leasing options, DRIVING FORCE has always provided exceptional service to its commercial and retail customers. Jeff insisted on including fun as part of every employee’s job description – and staff members who were enjoying themselves at work soon spread the word. The DRIVING FORCE brand has continued to flourish, tapping into our people’s flexibility, ingenuity and positivity to provide the transportation solutions our individual customers need to move their own businesses forward.